Suggested Reading List

Welcome to the Suggested Reading List section. Here, Bob Knakal shares a curated collection of books that are invaluable for anyone aiming to excel in commercial real estate brokerage. These books focus on essential topics such as likability, persuasion, human behavior, selling, and negotiating practices.

Whether you’re a seasoned broker or just starting out, these readings will provide you with insights and skills to enhance your career. Bob believes in the power of continuous self-improvement and highly recommends these books to help you succeed in the competitive world of real estate. Dive in and discover the knowledge that can elevate your professional journey.